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By Kevin Fee on Mon Dec 04 2023
For startups and entrepreneur-led businesses, purpose is an outcome of an iterative sensemaking process. Sensemaking is the underappreciated strategic activity of making sense of what is going on in Read more |
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By Lisa Auster-Gussman and Daniel Forbes on Mon Apr 08 2019
What would you like to see in the future? Some common answers to this question might include a cure for cancer or other chronic diseases, or technologies that can help feed the world in ways that are Read more |
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University spin-offs often struggle to unite engineering and business teams. A strong champion can coordinate both sides, clarify goals and keep commercialization moving. It’s become increasingly Read more |
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By Brian Janz on Fri Feb 16 2018
Design Thinking helps entrepreneurs uncover what customers really want before investing heavily in an idea. This 90-minute exercise shows how to teach the process. Entrepreneurs often start their Read more |
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By Daniel Forbes on Tue Sep 20 2016
Innovation means more than having a new idea. This guide explains what innovation is, why it matters, and how it differs from and overlaps with entrepreneurship. Innovation is a kind of Holy Grail in Read more |
