Tag: idea validation

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By Dr. Yoel Asseraf on Fri Sep 26 2025

Without the guardrails of marketing capabilities and disciplined execution, unbridled creativity can bring financial and strategic losses, a study of international ventures showed. Creative Read more

By Chuck Sacco on Thu Sep 11 2025

Successful entrepreneurs solve the right customer problems, but some of them are not worth solving or building a business around. Here's how to analyze the possibilities. Problems surround us. From Read more

By Max Mirho on Mon Oct 21 2024

Start with a landing page for your product or service idea, promote it, and gather feedback from potential customers. In the early stages of building an idea, customer discovery is a critical step. Read more

By Vincent DeFilippo on Thu Oct 19 2023

Many entrepreneurs launch a venture with great certainty, passion, and grand hopes for the future. However, at some point the dream begins to dim. They might receive negative feedback about their Read more

By Steve Blank on Mon Aug 21 2023

In the early stages of a startup your hypotheses about all the parts of your business model are your profound beliefs. Think of profound beliefs as “strong opinions loosely held.” You can't be an Read more

By Danielle Ailts Campeau and Michelle Somes-Booher on Tue May 09 2023

The pizza eating skit from SNL has become a way to introduce students to the concept of business models and the business model canvas in a humorous and memorable way. In a very funny 2014 skit from Read more

By Robert Buday on Mon Apr 24 2023

Tom Davenport, an acclaimed author of AI books, and Glenn Leibowitz, recognized as a LinkedIn Top Voice, say AI and ChatGPT are no substitute for original thinking. How can AI and ChatGPT be useful Read more

By Steve Blank on Mon Apr 17 2023

EDITOR'S NOTE: Steve Blank has had a celebrated career as a serial entrepreneur and founder of the Lean Startup movement, which for the first time gave startups a methodology for success. Best known Read more

By Dante Di Gregorio, Joel Ryman and Jennifer Kuan on Fri Feb 03 2023

This teaching exercise focuses on generating novel combinations of existing business models, products/services and markets. Diverse paths lead to entrepreneurial opportunities and innovative business Read more

By Andrea Contigiani on Fri Nov 13 2020

Lean Startup & Minimum Viable Products have replaced planning and are helping entrepreneurs find product-market fit more quickly. But these tools also have costs and risks. Historically, Read more